The Senior Director, Product (AI, Frameworks and Services) will lead the strategy, development, and delivery of ISACA’s AI-enhanced frameworks, platforms, and services. This role sits at the intersection of innovation and execution, driving the evolution of ISACA’s portfolio through the integration of advanced AI technologies, customer insights, and market trends.
As the owner of the AI product portfolio, the Senior Director will define business models and go-to-market strategies that expand ISACA’s impact across B2C, B2B, and B2B2C markets. This includes advancing frameworks such as Digital Trust and COBIT through content licensing, strategic partnerships, and consulting services. The role will also collaborate closely with cross-functional teams and participate in the AI @ ISACA committee to align organizational efforts and accelerate AI-driven growth.
This position requires a visionary leader with strong business acumen, proven success in P&L ownership, and expertise in guiding products from concept to launch. By blending innovation with financial and operational discipline, the Senior Director ensures ISACA’s frameworks and services remain competitive, relevant, and transformative for our global community.
Product Vision, Strategy & Stakeholder Engagement:
Partner with the VP of Product to define and execute a comprehensive AI-driven product strategy aligned with ISACA’s vision, business objectives, and global customer needs.
Serve as a key member of ISACA’s AI Committee, contributing to enterprise-wide AI strategy and governance.
Integrate AI technologies into product roadmaps to drive innovation-focused growth.
Shape and refine audience personas to inform product design, adoption, and messaging.
Develop product content, marketing strategies, and go-to-market plans to strengthen value propositions and sales enablement.
Communicate product strategy effectively across executive leadership, volunteer groups, and cross-functional teams to ensure alignment and long-term success.
Innovation, Market Intelligence and Strategic Planning:
Lead market research, competitive analysis, and voice-of-customer initiatives to uncover emerging trends and evolving user needs.
Monitor industry developments and technological innovations to maintain product relevance and competitiveness.
Forecast future market requirements and translate insights into innovative product strategies.
Collaborate with ISACA members, customers, partners, and internal teams to co-create impactful solutions.
Product Planning, Channel Strategy and Partnerships:
Define product requirements and specifications for AI, platforms, frameworks, and services in collaboration with cross-functional teams.
Develop channel-specific business plans informed by market trends and competitive insights.
Lead strategic initiatives to maximize product and service ROI across channels.
Cultivate and manage strategic relationships with partners, industry associations, government entities, analysts, and vendors to expand market reach and influence.
Lead development of proposal responses that align with client needs and organizational priorities.
Cross-Functional Collaboration and Product Launch Management:
Drive cohesive product launches by aligning design, marketing, sales, and customer support teams.
Lead execution of product strategies and champion ISACA’s vision across the organization.
Oversee go-to-market planning, messaging, and marketing execution to ensure successful product introductions and sustained performance.
Resolve escalated product issues to ensure seamless delivery and maintain stakeholder confidence.
Customer-Centric Approach and Pricing Strategy:
Budget Management and Profitability:
Integrate customer feedback, user testing, and market insights into the product lifecycle to deliver customer-centric solutions.
Design and implement pricing strategies and promotional programs aligned with revenue and market objectives.
Establish and refine performance metrics to optimize product outcomes and guide strategic decisions.
Supervisory responsibility
Other duties
Required Field of Study:
Minimum Years of Experience Required:
Description of Minimum Experience Required:
Preferred Field of Study:
Preferred Years of Experience:
Description of Preferred Experience:
Certification and Licensing (Preferred):
Up to 10% travel may be required.
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